How are you coming across?  At BIG we believe in started 'em young...

Wilson Machin delighted with his new 'threads'

I was reminded this week about a great book - 'The Jelly Effect' by Andy Bounds (available at all good online book retailers, plus some "soon to close but so much nicer" high-street outlets). I would love to say that I was reminded about it because I had successfully used one of the many tips included in the book, but no, it was for a far more negative reason.

Roger discusses bread, human capital, human beings and where the real profit lies...

Art Director Ned takes us through the first steps of any creative communication project at BIG.  With apologies for his taste in music (or maybe not?).

I've been on one of my annual family-related trips to China for the past couple of months and continue to be impressed by the economy and efficiency of the Chinese culture. Far from the wasteful trends of the Western world here are just a few examples...

What's the secret to great presentations?

Jules gives us the inside track on possibly the most important of all ...

One way we strive to build trust and respect is through networking and speaking at events where we share our research, knowledge and information.

Despite all the online chatter, talking to people face-to-face is still the most powerful way of getting a message across.  Yet, possibly through nerves or inexperience, we often find we are sabotaging our own efforts. 

When you look in the mirror, what do you see? Wrinkles, hair, spots?! All of these surface features are obvious. But how often do we look in the mirror and look deeper into our consciousness, our character and our soul?

Do you often hope for the worst simply to try and avoid it?   If you do find yourself sabotaging your own efforts you're not alone, but how do you stop yourself ?

In this seemingly frantic world of business time is a valuable commodity and one of the most powerful investments we can make.

At the Big Ideas Collective we know that cash flow is vital to the survival of any business of any size, from the large to the small - particularly the small.

When you sit down and tell someone your opinion over a pint in the pub you are communicating; just as you are when you complain to a shop assistant, tick a box on a form, answer an online survey or enter a prize draw.  Every minute of the day we are communicating with our body language, the spoken and written word, while being persuaded, informed and often alarmed by others. 

So much more than a good looking book…
We’ve just taken delivery of our new credentials document.

Why should, "not breaking the rules", be an excuse for what the vast majority of us would deem highly dodgy behaviour? 

What has happened to the 'personal moral compass'?

BIG is virtual; that doesn’t mean we don’t exist. We’re very much in the real world, but our processes, day-to-day communication and information sharing is done online.

Now, this has many advantages to our experts and more importantly to our clients. All this virtuous virtuality means a highly cost effective alternative to housing and heating our team in bricks and mortar, a saving that goes to ensure our fees are highly competitive for the kind of creative talent on offer.

A "Corporate Philosopher in Residence" at the Cass Business School, London, people say that I have a really cool job title. . . And as well as being cool, it also nicely describes my work: thinking about Big Ideas. 

The spark behind the concept and rise of the Big Ideas Collective

Helping our clients with creative communication includes working to ensure that they and their printed and online sales tools are prepared well in advance of the coming deadline.