The Big Ideas Collective

CLARO

The mailout and the art of persuasion

Recently established in York by three dynamic and experienced professionals, Claro is a new boutique qualitative market research agency that needed a stylish mailout leaflet fast to hit looming deadlines to ensure their growing local and blue chip client base were up to date about new personnel and upcoming seminars.  We needed to not only reflect Claro’s strong in-house style, but also fulfil their high standards for excellence and use of environmentally friendly products.

In a fast turn round we designed and produced a colourful, concise and highly professional piece of marketing with just the right emphasis on style, content, weight and feel.

We asked if our service was OK, Kath Rhodes, Director of Claro replied, “It was more than OK it was great!  We are so pleased…really delighted with your impressive service.”

During completion of the mailout project, our diverse creative connections also enabled us to supply Claro with a highly experienced illustrator at very short notice to step in and assist with an ongoing Claro project for a national fast moving consumer goods (FMCG) manufacturer.